Globalization
has been linked to facilitate exchange of ideas, culture among other aspects between international societies. Globalization is growing intensively hence
facilitating global interaction with its benefits mostly felt in film and
martial arts industry. Use of social media has ultimately facilitated growth of
globalization as media information is widely spread all over the world.
Objective of this blog is to critically analyze impact of globalization in film
industry and martial arts.
The
attributes of Hollywood art is evident to have been spread all over the world
with its impact being felt in film and art industries. This process of its spread and its
implications can be termed as Hollywoodization. As a matter of fact, its
effects are mostly felt in other parts of world eluding the values of American
society. Hollywood values can be
indentified on the manner at which people acts aggressively, their mode of
acting, communication and their relationship between the sexes. Due to globalization other film makers such
as Bollywood has resulted to copying acting values of Hollywood scenes. According
to Evans, (2011), Indians has resulted to seek training from Hollywood which
has impacted the way they produce their movies. A good example of
Hollywoodization can be seen in the production and making of Bakit Bughaw and
langit which has aspects and values as that of American actors. The acting and production of every scene of
the movie represents the acting scenario of American movies. To a far extent Hollywoodization can be seen
as cultural colonialism as it effects have been largely felt in a non-Western film, music, television, games and other entertainment
industry text( Uricchio & European Science
Foundation, p.178).
Growth
of globalization with combination of technologies of arts and media has
accelerated spread of Hollywoodization across all parts of the world. Other
arts and film industries have not only copied but also incorporated American
values in their production works. This can be proved by the Indian movie Bakit
Bughaw and langit which has characteristics of Hollywood movies. Globalization has supported and enhanced
growth of film and martial arts
industry. Globalization has also facilitated spread of Hollywoodization with
its effects being felt in other parts of the world.
To
sum up, globalization has played a major role of enhancing growth of film and
arts industries all over parts of world.
It has sported exchange of ideas and cultures between different
societies of world. Its impacts can be felt in films industries where
Hollywoodization values are mostly seen colonizing them.
References
Evans, S 2011,
'The Hollywoodization of International Training', Back Stage (19305966),
52, 44, pp. 3-6, Business
Source Complete, EBSCOhost, viewed 23 September 2013.
Uricchio, W.,
& European Science Foundation. (2008). We Europeans?: Media,
representations, identities. Bristol,
UK: Intellect Books.
Hi Ella,
ReplyDeleteYour blog post on globalization and “Hollywoodization” makes a few good points early on about the state of film in both western and Asian cultures, with a good link to globalization. Your explanation of the effects of “Hollywoodization” on world cinema highlights just how massive this impact has been. Your example of Bollywood films as referenced in your blog as being highly influenced by the Hollywood standard of film-making was appropriate and relevant to the topic of globalisation. The connections you made between Hollywood, Bollywood and globalisation made for an interesting read, no complaints, and thanks for the read.